Media Asset Management

MediaFlow (MAM)

A central hub for your media lifecycle: from ingest and QC to archive, restore, proxy playback, and delivery to playout and QC systems.

What MediaFlow solves

  • Scattered storage and hard-to-find assets
  • Manual file movements between systems
  • No visibility of where content is in the chain
  • Slow turn-around for playout and distribution

How the MAM connects to your ecosystem

MediaFlow sits in the middle of your media operation, orchestrating movement between archive, transcoders, QC, traffic, playout and web players.

Media Asset Management architecture diagram

Northbound

Traffic system, QC system and playout receive the right version, at the right time, with correct metadata.

Southbound

Watch folders, datamovers and transcoders handle heavy lifting of file movement and processing.

Archive & Restore

Deep archive integrates directly with the MAM so operators request restores without touching storage tools.

Key features of MediaFlow

Ingest media & metadata

Ingest from watch folders or manual upload and capture all technical and editorial metadata on the way in.

Archive & restore from library

Move titles to long-term storage while keeping metadata online, and restore on demand for re-use or compliance.

Create proxy files

Automatically generate lightweight proxy files from high-resolution masters for fast review and collaboration.

Proxy player

Web-based player to review assets, scrub frame-accurately, and approve or reject content from any workstation.

Create subclips

Mark in/out points on the proxy and generate subclips for promos, highlights, or social media versions.

Create thumbnails

Capture thumbnails directly from the proxy player to feed OTT catalogs, CMS, and distribution platforms.

Output in any format

Send jobs to your transcoder farm and automatically create the flavours required by playout, OTT, or partners.

Deliver to QC

Route new or modified assets to your QC system, attaching relevant metadata and tracking pass/fail results.

Deliver to playout

Deliver validated files directly to playout storage or automation systems with clear status and audit trails.

Typical end-to-end flows

Acquisition to playout

Ingest → Proxy & metadata → QC → Transcode to playout format → Deliver to playout → Archive master.

Archive reuse

Search library → Request restore → Generate proxy if needed → Create subclips → Deliver new versions.

Multi-platform distribution

Single master → Different output profiles → Deliver to OTT, web, and partners with correct specs and artwork.

See MediaFlow in your environment

Share your current tools and workflows and we’ll map how the MAM can connect to traffic, QC, playout, archive and storage.